Huawei - Case Study
To connect with expat-heavy audiences across Kuwait, they turned to us for a full-scale influencer marketing campaign. Through strategic creator partnerships, engaging short-form content, and seamless campaign execution, we delivered measurable impact across Meta and TikTok.
Objectives
To drive awareness, engagement, and sales of the FreeBuds 6i by leveraging local & expat influencers with expat-heavy audiences across Kuwait — especially through short-form video content on Instagram Reels and TikTok.
Strategy
We executed a full-funnel influencer campaign — from selection to publishing
Targeted Influencer Selection
We shortlisted and onboarded several influencers across tech, lifestyle, and entertainment, each with a proven track record and a strong expat follower base.
Content Ideation & Production
We developed creative hooks like “Why FreeBuds 6i are the best travel companion?”, handled videography, editing, and ensured every video aligned with Huawei’s tone and objectives.
End-to-End Campaign Management
From negotiations and contracts to content approval, publishing, and reporting we took full ownership of the process, ensuring zero hassle for the client.
Multi-Platform Distribution
Videos were rolled out across Meta and TikTok, reaching viewers where they spend most of their screen time.
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Implementation Process
Our influencer selection was driven by one core principle: reach the right audience with maximum engagement. We handpicked 10 niche influencers based on their expat-heavy followers, content relevance, and past engagement performance.
Each influencer received the Huawei FreeBuds 6i to use, test, and authentically showcase in their daily routines. Posts were crafted with strong hooks, clear CTAs, branded hashtags, and product information focused on solving key pain points.
By using trackable links and real-time analytics, we were able to measure click-through rates and optimize performance throughout the campaign.
Results Before & After Influencer Marketing
Key Takeaways
Niche = Reach
Why it Worked
Huawei’s success came from
Authentic Influencers = Real Impact
We picked creators who connect with the right audience not just anyone with followers. Their relatability made the product feel native to their lifestyle.
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A-Z Campaign Execution
From creative to contracts we did it all. Huawei didn’t lift a finger, and the campaign still made waves.
Success Stories From our Clients
SikerHub gave our brand the strong online presence it needed. The website looks sharp, the ads brought in serious leads, and the messaging really connected with our audience. We've seen a clear boost in interest and trust.
Founder of Cotton Chamber
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We came to Sikerhub with an outdated site, and they completely rebuilt it on Webflow. Now it’s clean, clear, and actually converts. They nailed the messaging, made everything easy to update, and felt like an extension of our team the whole way through.
Partner at TGS
Working with the team completely transformed AK Food Vlogg. They helped me build a professional content strategy, gave me video ideas for a year, and guided me on brand deals. Their Meta Ads and giveaway strategy helped me grow to over 100K followers and land major collaborations. Highly recommended!
Founder of Ak Food Vlogs
Before working with this team, our online presence didn’t reflect the quality of our desserts. Their expertise in content creation, Meta Ads, and digital design completely elevated KunafaHáz. We now have a strong social media presence that attracts new customers daily. Their creative work truly captured the essence of our brand. Highly recommended!
Co-Founder of KunafaHáz
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